
France’s Showcase at VIV Asia 2025
The upcoming VIV Asia 2025, taking place from March 12th to 14th in Bangkok, is set to spotlight France's significant contributions to the global livestock, animal feed, and animal health sectors. With the participation of 38 French companies, facilitated by Business France and the French Embassy in Thailand, this pavilion will highlight the innovative prowess and sustainable focus of French agriculture.
Innovative Solutions on Display
Visitors at the French Pavilion can expect to encounter cutting-edge solutions aimed at improving livestock farming. Highlights include Asserva's selfifeeder station, enabling precise feeding control, and Difagri's new monogastric range tailored for poultry. Additionally, Idena's efforts to reduce sow mortality and Lactocare's focus on newborn animal care represent the advanced strategies French companies are bringing to the forefront.
France's Strength in Global Livestock Production
France's rich diversity in animal genetics—boasting over 200 breeds of domesticated mammals—plays a crucial role in ensuring food sovereignty amid climate change challenges. The significance of the livestock sector is amplified by its contributions to France's trade surplus, amounting to over €355 million in 2022. The commitment to scientific research allows France to enhance production system resilience, thereby solidifying its position as a key global player in meat exports.
A Key Player in Thailand's Poultry Market
Thailand, home to 3.5 million farmers, prioritizes poultry production, with 90% of its farmers focused on chicken rearing. Being one of the world's top poultry meat exporters, the country stands to benefit significantly from France's expertise in genetics, nutrition, and animal welfare technologies. In 2024, Thailand's overall exports—comprising meat, animal feed, and more—totaled approximately €9.1 billion, underscoring the potential for collaboration.
Future Prospects in Animal Agriculture
The collaboration between France and Thailand in the livestock sector not only provides tailored solutions for Thai producers but also embodies a growing trend towards sustainable practices in agriculture. As the world grapples with food security challenges, innovative approaches showcased at events like VIV Asia 2025 will be vital for addressing future farming needs and supporting economic growth in both countries.
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